corporate strategy

Will Your Marketing Battle Plan Survive First Contact With Your Competitors?

Marketing plans, advertising efforts, marketing calendars, logos and branding – even our products, services and ideas, themselves – are our weapons. And, collectively, we are always trying our best to make sure that our weapons and stratagem are bigger, better and stronger than those of our ‘enemies’.

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7 Questions To Ask Before Writing Your Marketing Plan

Discover 7 simple questions to ask to help speed up creating your next marketing plan. The what, where, when, who and how you’ll want to know before you start your marketing plan.

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Secret No. 27: What marketing campaigns are working for your competitors?

Get in your competitors heads

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Secret No. 4: Do You Have Millions To Spend On Marketing?

Do You Have Millions To Spend On Marketing? I didn’t think so! Now, forget all that you may know already about marketing. What they teach in the marketing classes at colleges and at business schools does not always work well in the “real world.” The standard approach of many advertising agencies lacks effectiveness when applied […]

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