information

A Few Tips, Tricks, Techniques, Tidbit And Marketing Secrets That Promise To Save You Time And Money

The following secrets are not in any order. Each is valuable on it own or combined with other secrets. I highly recommend that you do combine them because when combine your multiply there strength. — Provide high level proof that what you are promising will be delivered. Credible third-party testimony that you deliver on your […]

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Secret No. 13: How Much Information Do You Have?

How Much Information Do You Have? The first time that I really became aware of the vast array of information available to me for use in marketing my clients’ businesses, it blew me away. One of the best sources of information is your local library.Call the reference desk and ask where you need to look […]

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Secret No. 10: How Many Things Are Competing For Your Attention Right Now?

How Many Things Are Competing For Your Attention Right Now? In today’s world, we are overwhelmed with far more information than ever before. TV (both network and cable), radio, the Internet, hundreds of newspapers and magazines, faxes, e­mails, cell phones, PDAs, multiple 24­hour news and sports channels, newsletters, etc., etc., etc. Even worse, each source […]

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Secret No. 7: Are You Paying Enough Attention To The Business World Around You?

Are You Paying Enough Attention To The Business World Around You? Do you spend at least three hours per week reading magazines, newspapers, and Web sites that report on overall or “general” market trends? Observe what trends are starting in your geographic area, nationally, and worldwide. Some recommended sources of valuable information with which you […]

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Secret No. 25: What Details Do You Know About Your Newest Client?

Do you know any of the “little things?” Do you know her birthday? Do you know the name of his spouse or kids? How about hometown, favorite store, or favorite sport? What about your client’s hobbies? Do you have similar musical tastes? Do he like cigars? What is her favorite adult beverage, or is she […]

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