profits

How Much Do You Profit From Each Client?

Does your business make the same amount of profit from each client? The answer, obviously, is no. Your customers are not created equal. Give or take a few percentage points, 80 percent of your sales will come from 20 percent of your customer base. It is wise, therefore, to categorize your clients into five distinct […]

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7 Questions To Ask Before Writing Your Marketing Plan

Discover 7 simple questions to ask to help speed up creating your next marketing plan. The what, where, when, who and how you’ll want to know before you start your marketing plan.

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Secret No. 35: Where Are Your Hidden Business Profits?

Where are your business profits invested? In the stock market? Capital equipment? Gold? Real estate? Treasure Chest In the Attic? Collectibles? Or, are they invested back into the marketing of your business? Yes, this is a personal question! From childhood, we are told not to talk about money with strangers. However, everyone’s goal in investing […]

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Secret No. 31: Creating YOUR Top 10 List To Help You Sell More Of Your…

Whats on your top 10 list.

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Secret No. 16: What Are Your Marketing Goals?

The all absorbing aspirations for every marketing project should be large sales and giant net profits. Together, they equal the number one reason for any marketing effort. If you want to create an ad merely to win awards, or if your goal is to receive accolades and praise for your advertising creativity, then get yourself […]

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