sanford barris

Past Presidents, Fireworks and Tears of…

I hope you don’t mind me sharing  a short story with you about what happened on July 5th, 1998. While on a family vacation, my wife Amy and I with our four kids straggling behind made our way to see Mount Rushmore for the first time. We had to park about a mile away because […]

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Secret No. 34: Do You Have Attitude?

Does your business communicate a positive attitude? Do you have a written “Mission Statement” that explains what your business is about? Does this statement represent the vision, purpose, and aspirations that your business communicates to the world? More importantly, do you tell your customers and prospective clients about your mission statement in every marketing effort […]

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Secret No. 33: How Passionate Are You?

Be passionate about your business. It will catch on fire.

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Why, Why, Why This Marketing Blog?

Why, Why, Why? Because displayed on your computer screen is a combination of science, art, and common sense. Yes, the subject of marketing has been covered before from many angles by professors, millionaires, self-styled experts, assholes and “gurus.” I also am aware that you don’t have the time to absorb everything presented by these folks. […]

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"I'm Voting For YOU"…

The alarm went off today, November 4th (voting day) at 6:30am. The sun was shining through the window making the fall leaves glow beautifully. Did the routine three S’s, read a bit and off I went. This morning wasn’t much different then any other morning. Except for voting… Now, I made it to the polls […]

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