research

What prevents you from using powerful research?

What prevents business owners from using research is usually a case of misplaced ego. Most business owners are entrepreneurs or small businesses. They tend to hold strong opinions (from experience or not) of what will or won’t work. Many are not in the habit of looking outward for answers and prefer to think they know […]

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Why Did You Lose Your Last Ten Clients?

Why Did You Lose Your Last Ten Clients?

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7 Questions To Ask Before Writing Your Marketing Plan

Discover 7 simple questions to ask to help speed up creating your next marketing plan. The what, where, when, who and how you’ll want to know before you start your marketing plan.

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Higher Proof Will Help You Sell More Products, Services and Ideas

Proof Will Help You Sell More Products, Services and Ideas: Go ahead, take a few minutes today and look at every marketing message you are putting out… Ask yourself: Am I providing my reader, viewer and listener the proof and credibility that what I’m saying is indeed true? How many times have you seen an […]

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Secret No. 38: How Many Problems Can You Solve?

How many problems can you solve? How many times have you waste your time worrying about problems that already have been solved by someone else? Many other people have faced problems similar to the ones that you will run into. More than likely, they have found solutions to these problems and may be willing to […]

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Secret No. 31: Creating YOUR Top 10 List To Help You Sell More Of Your…

Whats on your top 10 list.

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Secret No. 27: What marketing campaigns are working for your competitors?

Get in your competitors heads

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Secret No. 13: How Much Information Do You Have?

How Much Information Do You Have? The first time that I really became aware of the vast array of information available to me for use in marketing my clients’ businesses, it blew me away. One of the best sources of information is your local library.Call the reference desk and ask where you need to look […]

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Secret No. 12: Are You Researching Your Prospects To Improve Your Business?

Are You Researching Your Prospects To Improve Your Business? Focus, focus, focus. First and foremost, focus on the potential clients to whom you want to sell your products/services and not on what you are trying to sell. If you know who your intended clients are and you can address them directly in the headlines and […]

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Secret No. 11: What Makes Your Business, Products, And Services Unique?

What Makes Your Business, Products, And Services Unique? It is very important to think in terms of what your business can do for the prospective customer. A Unique Selling Proposition (USP) is the first marketing effort that you should think about for your business. Your USP is written to separate your business from your competition. […]

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